Lead services
Business broadband leads
Business broadband leads are enquiries from UK firms that need new or better connectivity: full fibre, a leased line, or a move away from copper lines before the PSTN switch-off. We run campaigns for resellers and brokers, agree the qualifying questions with you, and send each paid lead to one client for 30 days. Pricing is quoted per campaign.
At a glance
- Exclusivity
- One client for 30 days from delivery
- Delivery
- Real-time email and shared Google Sheet
- Bill bands
- Agreed per campaign
- Minimum
- Agreed per campaign
- Replacements
- Faulty leads replaced under campaign terms
- Price from
- Quoted per campaign
01 · What this lead is
What this lead is
A business fibre lead is a company that has asked for quotes on its internet connection through one of our landing pages. The reasons vary. Some are being told their old copper phone and broadband lines will stop working as the PSTN, the traditional telephone network, is switched off, and need to move to digital services. Some want FTTP, fibre to the premises, where fibre runs all the way into the building. Others want SoGEA, single order generic ethernet access, a broadband line that no longer needs a phone line attached. Larger sites ask about leased lines: a dedicated, uncontended connection with matching upload and download speeds. Connectivity leads like these come with the answers to the qualifying questions agreed for your campaign, so your team knows what to quote before the first call.
02 · Who it suits
Who it suits
These leased line leads and broadband enquiries suit business connectivity resellers, managed service providers, IT companies that bundle connectivity with support, and brokers who compare business broadband across several carriers. They work best for teams that can check availability at a postcode quickly and quote the same day. Leased line enquiries suit providers with ethernet products and installation partners; FTTP and SoGEA enquiries suit resellers selling to small offices, shops and hospitality. We focus on business premises only.
03 · What each lead includes
What each lead includes
These are the details supplied with each enquiry.
| Field | Details |
|---|---|
| Postcode | The site postcode, so you can check availability. |
| Current provider | Who supplies the business's connection now. |
| Speed needed | The speed the business says it needs. |
| Users | How many people use the connection. |
| Contract end | When the current contract ends, as given by the business. |
04 · How we generate them
How we generate them
We write and run the adverts, build the landing page and pay the ad spend. The form carries the qualifying questions we agree with you, such as the site postcode, current provider, the speed the business needs, the number of users and when its current contract ends. Each enquiry is checked for obvious faults, such as missing contact details or a domestic address, before it is delivered in real time by email and to a shared Google Sheet. Campaigns can target your regions, specific products such as leased lines, or businesses moving off copper lines.
05 · Price
Price
Business broadband leads are quoted per campaign, because a leased line enquiry and a basic fibre upgrade are worth very different amounts to a reseller. We price on the products you sell, the postcodes you can serve and the qualifying questions, and give you a written price per lead before any adverts run.
| Campaign | Price |
|---|---|
| Leased lines | Quoted per campaign |
| FTTP and SoGEA | Quoted per campaign |
| Copper to digital moves | Quoted per campaign |
Prices exclude VAT.
See pricing06 · Replacements
Replacements
Faulty leads, such as wrong contact details, a domestic address or a duplicate, are replaced under the terms agreed for your campaign.
Frequently asked questions
What are business broadband leads?
What is the PSTN switch-off?
What is the difference between FTTP and SoGEA?
Which questions does each lead answer?
How much do business broadband leads cost?
Plan a business broadband campaign
Tell us the products, regions and qualifying questions you want, and we will come back with a price per lead.