Energy broker commission rules: what UK brokers must do
By Qazi Shahroz
Last updated:
UK energy brokers don't need a licence today, but the rules suppliers must follow affect how brokers sell and how they are paid. Broker fees appear in a contract's principal terms, suppliers can only work with brokers in a redress scheme on small business contracts, and the government plans Ofgem regulation of brokers with no start date yet. This is general information, not legal advice.
Standards of Conduct for business customers
Since 1 July 2024, Ofgem's Standards of Conduct have applied to suppliers' dealings with all non-domestic customers, not only the smallest businesses.
The Standards of Conduct are rules for suppliers about treating customers fairly. They aren't a broker licence, but they matter to brokers because suppliers are responsible for how contracts are sold to their customers, including through intermediaries. Expect suppliers to check your scripts, your call recordings and how you describe prices.
For a brokerage, the practical effect is simple: give customers clear and accurate information, don't pressure them, and make sure they understand what they are agreeing to.
Broker fees in the principal terms
For contracts signed from 1 October 2024, suppliers include broker fees in the contract's principal terms, so the business can see what it pays the broker.
This means your fee is no longer hidden inside the unit rate as far as the customer is concerned. The business sees it in the contract it signs. Brokers who already explain their fee on the call find this change easy; brokers who avoided the subject need to change their script.
Tell the customer how you are paid before the contract is issued: whether the fee is built into the unit rate, the standing charge or both, and roughly what it amounts to. That way nothing in the principal terms comes as a surprise.
Redress schemes for small business contracts
From December 2024, suppliers may only work with brokers that belong to a redress scheme when securing contracts for small businesses.
A redress scheme gives a small business an independent route to resolve a complaint about a broker. If you sell to micro and small businesses and you aren't in a scheme, suppliers can't accept those contracts from you.
Join a qualifying scheme before you sell to small businesses, keep a written complaints process, and make sure customers know how to complain. Record complaints, how you handled them and the outcome.
Planned regulation of third-party intermediaries
The government responded to its consultation on 23 October 2025, saying Ofgem will regulate third-party intermediaries once parliamentary time allows. No start date has been set.
Until legislation is passed and Ofgem publishes its detailed approach, there is no broker registration to apply for. Treat any claim that you need a broker licence today with caution.
It is sensible to prepare anyway. Keep call recordings, consent records and fee disclosures in a form you could show a regulator, and review your sales process against the Standards of Conduct now rather than when a deadline is announced.
What brokers should do now
Disclose your fee clearly, join a redress scheme if you sell to small businesses, record your calls and consent, and keep a working complaints process.
A short checklist: a sales script that explains your fee; a redress scheme membership if you sell to small businesses; call recordings stored securely; a record of how each lead's consent was collected; a complaints process with named responsibility; and a regular review of what you tell customers about prices and savings.
If you buy leads, ask your provider how consent was captured and what each enquiry agreed to. Our quote forms record the consent wording, its version, the time and the page it was given on.
Explaining your fee on the call
Say how you are paid in one or two plain sentences, before the contract is issued, and check the business has understood.
Illustrative script: "We're paid by the supplier through the price you pay. On this quote our fee is included in the unit rate, and it will be shown in the contract's principal terms, so you can see it in writing before you sign." Adapt the wording to how you are actually paid, and never describe your service as free if your fee is built into the price.
If the business asks how much you earn, give a straight answer. A clear explanation on the call is far better than the customer discovering the figure in the paperwork and wondering why you didn't mention it. Note in your CRM that the fee was explained, and keep the call recording.
Train everyone who speaks to customers on the same wording, and review a sample of calls each month. Consistency matters more than polish: a supplier or a redress scheme will want to see that every customer heard the same clear explanation.
Sources
These points come from Ofgem's own announcements and guidance. Check them for the current position before you rely on them.
- Ofgem: Ofgem confirms greater protection for businesses
- Ofgem: Setting up energy contracts, good practice
- This is general information, not legal advice.